The Problem
We as a society are not comfortable donating. Primary reasons include: Futility thinking, Diffusion of responsibility, and Lack of trust.
What we did
We developed a mobile-centric fund-raising application that funnels rounded-up spare change at each digital transaction to a donation account on the Save platform.
Transparency is a crucial component in encouraging users to donate to charity. We provide users with quick updates on how the money spent has touched the lives exactly.
In order to keep the entire process of donating seamless, we have also developed a charity facing dashboard, making it extremely easy for charities to update donors on where their money is being used.